Punjabi University Professor Dr. Satinder Kumar Secures ICSSR Research Project Grant
-Project examines the growing influence of social media in academia
-Aims to create guidelines for responsible social media use by academic institutions and educators
Patiala, August 15
Dr. Satinder Kumar, a faculty member at the School of Management Studies, Punjabi University, has been granted a prestigious research project by the Indian Council of Social Science Research (ICSSR). Dr. Kumar shared that the project centers on the evolving role of social media in the academic domain. Its primary goal is to formulate practical guidelines to promote responsible social media usage by academic institutions and educators, fostering academic excellence while maintaining professional boundaries.
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Dr. Kumar expressed optimism that the study’s findings will contribute to modernizing India’s higher education system by integrating digital tools and widely used social media platforms in a credible, evidence-based manner. The project will involve approximately 900 academicians from public universities across northern India, employing large-scale data collection and analysis through a multi-stage sampling approach. The research will investigate social media’s role as a strategic tool for academic outreach, professional development, and collaboration among Indian academicians, while also exploring how its effective use can enhance academic performance.
Punjabi University Vice-Chancellor Dr. Jagdeep Singh congratulated Dr. Satinder Kumar on securing the project, noting that such accomplishments reflect the exceptional research capabilities and dedication of the university’s faculty.
